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Our History






In 1925 Harold S. Soderberg opened Soderberg’s Florist at 2707 ½ East Lake Street in Minneapolis. Which currently is the Town Talk Diner was, In 1932 he and Mildred moved the shop to its current location at 3305 East Lake Street.  Later his Son Harold Jr (Jerry) Joined the family business. Lyle and Carol Blair worked for the Soderberg’s in the early 60’s and in 1976 they purchased the business and managed it for 29 years. Currently Howard O’Neill of St Cloud, MN is the business owner.







In the photo you can see a home behind the greenhouse. This was the home of Howard and Mildred Soderberg where they raised 3 children- all of whom have grown to become  businessmen and women all over the world.  Lyle and Carol also raised a family of 3 in this home which was attached to the business sometime in the 60’s. 




History of Lake Street - Soderberg's History.